Business report : Veolia Environmental Services

Acepublisher .

Order the writing of a tailor-made Business strategy Essay

Free quote online

Essay Format .pdf

Business report : Veolia Environmental Services

Download

Read an extract

Reader
Abstract
Contents
Extract

Abstract

As part of the Business to Business project, a team comprising Nicholas Dawson, Arnaud le Floch and
Rouh Rouh Tan Tan decided to conduct an in-depth business study concerning a leading European waste
management company: Veolia Environmental Services. Following the aftermath of "An Inconvenient Truth", this industrial sector was primarily chosen to reinforce our deepening concern over the environment and the "knock" on "contribution to global warming". In recent years many Western European countries have enacted laws and made strong efforts to change the
consumer's mindset to stimulate recycling in order to reduce the alarming growth rate of waste throughput.
Furthermore, environmental issues are becoming increasingly critical concerns within the waste
operations management arena. Thus, because the above company is a major player in this industry which
continues to strive to respond to ever pressing environmental issues and to understand the specific
processes within this business profile.

Introduction.
Waste management sector overview.
1. Market definition.
2. Employment in waste management.
3. Market data.
Veolia environment.
1. Veolia environment historical overview.
2. Company profile.
3. Veolia environmental services: Waste management.
SWOT analysis.
1. Micro-environment.
2. Macro environment.
3. Porter's five forces.
Veolia enviromental services activities.
1. Business to consumer.
2. Pure business to business.
3. Resold business to business activity.
Direct competition classifications.
1. International / national coverage.
2. Direct competition.
3. Indirect competition.
Positioning.
Strategies.
1. Preventive defence strategy.
2. Counter attack.
Discovering and understanding buyers behaviour.
1. Regarding small companies / businesses.
2. Concerning large corporations / businesses.
3. Relating to municipalities / local authorities.
Marketing mix.
1. Product.
2. Price.
3. Communication.
Recommendations.
Bibliography.

Get this table of contents for free after login.

Extract

[...] Reasons for individuals to go directly to waste collection and rent dustcarts are for instance to dispose of house renovation waste which may require segregating/sorting - Pure Business to Business 23 It can be divided in three distinct blocks : - Municipal services: Veolia Environmental Services propose different kinds of service according to the local context of each organization; therefore Veolia has an offer for inter-municipal links, rural towns, tourist resorts and organizations under state control. Here, the proposed solutions by Veolia offered to these organizations cover all operations prior to collection, such as waste procedures, secured collection points sorting and recycling, urban cleaning and urban pipe cleaning. [...]

[...] By sorting out different materials in its facilities, it gives the opportunity to companies to develop cost-effective and competitive http://www.veoliaenvironmentalservices.co.uk/pages/collection.asp Meeting with Tony Boustok, Business manager Veolia Environmental Services Brittany 25 Onyx Activity & Sustainable Development Report 2004 Business to Business Report means to utilize recycled materials in the production of value-added goods. In other terms, Veolia Environmental Services sort out different materials to resell to paper, plastic and steel mills. Veolia Environmental Services supplies the agricultural industry by providing compost to farmers, urban designers, municipalities and private companies converting biodegradable waste into enriched compost which permits soil to replenish with organic fertiliser matter that the countryside has in producing consumables for the city, thus renewing the arable land life cycle which is managed by aggressive farming practices to increase maximum land productivity. [...]

[...] These units include: Regions: in the Pan-European business, Veolia Environmental Services categorizes the member states by size and business capacities. Countries: On the national scale, France is divided into 7 sub-regions: Ile-de-France, Est, Auvergne Rhône-Alpes, South East, South West, Centre West and North - Normandy City / Town: sales forces divide the city in two: North and south or City-centre and suburb. Waste production capacities: It refers to the number of cubic meters produced by clients which needs to be distributed or treated. [...]

[...] The purpose of this project is to explore and analyse the developments in the field of business to business strategy and the changing relevance of its component processes that have implications for Veolia Environmental Services marketing managers. As consultants, we will provide information and present our recommended actions to Veolia Environmental Services managers in order to facilitate further improvements relative to their communication and promotional efforts. In addition, the report provides a useful perspective in the proper use and applications of business to business marketing. [...]

[...] Indeed, waste quantities continue to 11 increase, with two thirds of the total municipal waste generated in Europe still landfilled Veolia press release: 2005 sustainable development report program http://www.onyx-environnement.com/pdf/press_release/CP_10102005.pdf 11 http://www.epsu.org/IMG/pdf/2003_EuroWMapril03.pdf 10 Business to Business Report The total recycling volumes is expected to more than double in the next 3 years in Europe alone. Demand (companies population) for environmental services The environmental services industry is one of the fastest growing businesses in the world. The world market for environmental goods and services is currently valued at $515 billion and is forecasted to increase to $688 billion by 2010. [...]

pdf