Business Research Methods: Case Study of Toyota

Abstract

Brookie Part-just mentions the 2,3 million recalls and the cars affected The Rava4 2009-2010, Corolla, 2009-2010, Avalon 2005-2010, Camry, 2010, Highlander 2007-2010, Tundra 2008-2010 researchers of Toyota has determined not enough time spent on so there adding extra four weeks to their time span and it normally take 24 month to produce a new vehicle so presently the engineers focus on the accelerator pedal that causes a friction in the device, where the pedal sticks leaving the throttle partially open.

A shoo in device rub against adjoining surface during normal operations make operations stable and steady. Overtime material use can combine with environment conditions could cause the surface to stick and release instead of operating smoothly. In some case frictions can increase where the pedal is slows or stick unable to return to the idle position through testing a precision cut steel reinforcement bar install in the accelerator pedal assemble will reduce the surface friction or eliminate excess friction. After we know the issue and how the customer perceive Toyota after a telephoned interview one in six prospective car buyers will no longer consider Toyota.

74% toyota owners has not lost confidence and 82% says the car is still safe to ride in. This slide addresses the challenges and validity of data collected by Team A. Whether planning a research project or interpreting data for Toyota Motor Company, the process depends upon two concepts, Validity and Reliability. Validity entails the question, Does your measurements actually measure what is targeted and does the measured data provide consistent results.