America Movil was established in September 2000 in a spin-off from Telmex and Telcel, the leading provider of telecommunications services in Mexico. The spin-off was implemented using a procedure under the Mexican General Corporations Law (Ley General de Sociedades Mercantiles) called "escisión".
In 1999, America Movil (AM) began acquiring international subsidiaries and investing in Brazilian operations and other international affiliates. America Movil made significant acquisitions in Latin America and the Caribbean during the past 12 years, including the acquisitions of Telmex Internacional, CGT and Telmex.
America Movil continues to look for other investment opportunities in telecommunication companies worldwide, including in markets where they are already present. Now, all the companies are controlled by the Carso Group, directed by Carlos Slim. This man is the richest person in the world with 69 milliards of dollars in 2012 before Bill Gates.
America Movil provides telecommunications services in 18 countries and Coverage for a combined population of 836 million. In 2008, they began the largest provider of wireless communications services in the world, based on the number of subscribers (270 million subscribers), with the largest market share in Mexico, Colombia and Ecuador and the third-largest in Brazil.
[...] The spin-off was implemented using a procedure under the Mexican General Corporations Law (Ley General de Sociedades Mercantiles) called "escisión". In 1999, America Movil began acquiring international subsidiaries and investing in Brazilian operations and other international affiliates. America Movil made significant acquisitions in Latin America and the Caribbean during the past 12 years, including the acquisitions of Telmex Internacional, CGT and Telmex. America Movil continues to look for other investment opportunities in telecommunication companies worldwide, including in markets where they are already present. Now, all the companies are controlled by the Carso Group, directed by Carlos Slim. [...]
[...] When América Movil was established their licenses allowed providing services to a population of 126 million people in America Latina, including about 100 million in Mexico, at that time América Movil had operations in three countries of the Latin American region By the end of 2003 the population covered by their licenses increased to 362 million and their coverage increased to 8 countries in the region in addition to U.S. operations. Thanks to such decision taken in 2003 the company at the end of the year increased its base up to 12.1 million wireless subscribers, about two thirds through its organic growth and 830,000 the number of fixed lines. Its consolidated revenues increased to 7.6 billion dollars more than 2002. [...]
[...] This organization helps to develop the best strategy to improve market shares of America Movil and grow on Latin market. This management style of America Movil involves the mobilization of staff, and the delegation of authority in each country to meet local expectations. The involvement of all partners causes a significant change in human factors and results in a greater mobilization, motivation, cohesion and team spirit. Moreover, it makes the company able to adapt quickly to improve its responsiveness to market, to control the steering of the actions and implement decisions quickly. [...]
[...] The principal businesses of America Movil are composed in four activities: ➢ Wireless represent 241 million subscribers ➢ Fixed line represent 29 million subscribers ➢ Broadband represent 16 million subscribers ➢ TV represent 14 million subscribers According to America Movil their success since 20 years is due to a good knowledge of the region, efficiency, a sound capital structure, a proximity to its clients and an ability to take advantage of the opportunities Why do we consider the Company successful? We have chosen to analyze America Movil because this company represents a successful company in Latina market. To consider this company successful we have decided to determine different criteria of success. Thus in our decision we have chosen to use to distinctive dimension such as qualitative and quantitative decision. [...]
[...] • MyScreen could offer the service to other operators around the world. However, this service has also provided a number of opportunities to América Movil listed below: • The clearest opportunity for AM is to generate more revenue from its vast customer base. With 225 million subscribers, AM's customer base is a valuable resource for advertisers. • Although basic voice and data services are still the most lucrative revenue sources for AM, mobile advertising will help diversify its revenue base and generate incremental revenue. [...]
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