Bubbles, Plc. is going to increase its offer by implementing one of the biggest stores dedicated to children in London and soon all around the world. All the products are designed to fulfill all the kids' needs. Since the kids are kings in today's society (2025), it appears that this market is thriving very fast and in various countries (Japan, Western European countries, the United States).
The entire staff of the Bubbles' store has been assisted by specialists (pediatricians and teachers) to satisfy parents and kids. Both Solène Guibert and Sarhane Fouad were former managers in Disney stores, Claire Vexiau worked for Printemps in Paris, Sarah Bouchrara is a specialist in concept stores and discovering new and innovative designers, she has proved her gift working for Ikea for 4 years, and finally Rémi Barbagianni is an expert in analyzing forecasts of the kids ‘products market.
The investors are requesting for a loan to support the preparation of the store, the loan will be paid back before the end of the year and if that is not the case, all the investors would be given shares in the company until they get their money back.
We provide appropriate toys and learning programs that focus on enjoying successful and safe experiences. Those products are made of the best materials and we give the young an opportunity to be designers and to express themselves. Our products are tested in preschools and elementary schools all over the country with the participation of teachers and scientists. Our products have been rewarded by Parent's Choice magazine and many others, and we have all the reasons to think that Bubble could become a leader on the children market up to 2050.
[...] Launch: The Bubbles store will open the last week of August in London. The marketing staff chose this date because it is just before the beginning of school in September. Customer support and services: The company already has a hotline and an after-sales service, all the products are warranted. All the salespersons are trained and able to explain parents how the products work. IX. Schedule Development: The Company will start prospecting for a good building in London two years before the opening. [...]
[...] investors are requesting for a loan to support the preparation of the store, the loan will be paid back before the end of the year and if that is not the case, all the investors would be given shares in the company until they get their money back. II. Mission and strategy The mission statement Once upon a time there was a world filled up with children Take a snapshot of a typical day at children's world and you can't help but notice the fun! [...]
[...] This is why, in order to launch it on the market, the company prefers using three means of communication which are the magazines, billboard and the radio commercial. The company has chosen global communication so as to lower the high carrying out costs. The visual ad may be printed in newspapers and magazines that are bought by women and parents. The visual element is composed of several pictures: At the back the consumer will be able to see a castle which brings us immediately in the fantasy land. [...]
[...] Risks and Issues Risk / Issue Point of recognition Plan to reduce risk or respond if necessary Counterfeiting If it does manage our To sue any person or sales and our corporate organization which produces image and distributes counterfeited products, or commit any infringement of patent Accident If a lethal accident We already have the best occurs in our store insurance contract covering implying a child all kinds of accident Internet website If the website does not To improve the security by cracking work or if it appears hiring on of the best impossible to buy companies in charge of on-line internet integrity Strengthening of If new rules or laws Our R&D Department always have production' are released in Great a head from the established standards Britain towards our standards in terms of industry material's quality and ergonomics 6 Financial projections Application and repayment of loan Projected revenue build-up and financial statements Capital distribution: Bubbles Plc will finance the whole purchase of equipments and furniture for a total amount of The other major investment is the building in which we will set our concept store. [...]
[...] Propose pricing and comparison to other offerings: In order to establish its prices, the company made an analysis of all the prices of its competitors (the main one being Disney Store). So, it decided to spread its valuable range from (for the basic school stationeries) to (for the furniture). Place : Selling strategy for the product In order to stay coherent with our strategy, Bubbles Plc will continue to sell its products in the channels of distribution it used to. Therefore, it will be present everywhere: the concept-store and the rest. Indeed, it decided to entrust the exclusive distribution of its products to Boots and Mark& Spencer in England. [...]
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