During the last decades, we have witnessed the existence of a tourism consumption model were consumers massively colonized all destinations worldwide indifferent to quality, environment and local cultures. However, for a few years, we have noticed the appearance of new trends in consumer behavior: need for real and authentic, fading fashion for sun, seek for new experiences, personal fulfillment. Tourists have shown new motivations for travel; they want to purchase different tourism services based on specific activities more than destinations. The tourism industry had to cope with these expectations and had created new segments such as ecotourism, space tourism, fashion tourism, etc. To illustrate the fact that travel has become more activity-based than destination based, I have decided to analyze two of these rising tourism segments.
[...] As an illustration to this model, new demands for tourism appeared such as cultural orientated, relaxation, sport tourism, ecotourism, dark tourism, adventure, trendy destinations We will present sport tourism and dark tourism further in this report as an illustration of this new activity- based tourism. Sport tourism To illustrate the activity-oriented tourism, I have chosen to develop the case of the sports natural tourism DEFINITION All forms of active and passive involvement in sporting activity, participated in casually or in an organized way for non-commercial or business/ commercial reasons, that necessitate travel away from home and work locality Standeven and De Knop (1999, 12). [...]
[...] Conclusion & recommandations Throughout this report, I have presented and analysed three of the major issues in the tourism industry in the past few years: travel has become more activity-based than destination-based, which we have illustrated by having a closer look to sport tourism and dark tourism. Sport tourism, on one hand, is now one of the fastest growing segments nowadays but this expansion shows some limitation such as negative effects on environment and conflicts of interest between local governments and tourism agencies. [...]
[...] We can also note that they are adventurous and like sports (Poon, A p122) THE APPEREANCE OF NEW TOURISM PRODUCTS This new tourist has changed in demands and is now attracted to activity- based tourism, more than destination-based tourism. This trend has provided the tourism industry with new opportunities. For example, the international wedding market has had a positive impact on island and sun countries (exclusive destinations). Also, tourists have asked more and more for visiting sites associated with popular culture (e.g. [...]
[...] Appendices Dark tourism Omaha Beach Americans visit the American cemetery at Colleville-sur-Mer, constructed on a bluff overlooking the beach where the allies landed June Auschwitz South Korean tourists photograph themselves with the sign, Arbei Macht Frei, which hangs over the entrance to the Nazi death camp. Ground Zero A vendor sells a souvenir across the street from World Trade Center site. Sport tourism Sport tourism agency / Holyday packages References Part activity-based tourism Swarbrooke, J. and Horner, S. (2007) Consumer Behaviour in Tourism (2nd Edition), Oxford, Elsevier. [...]
[...] Sport tourism is becoming attractive for a growing number of tourists from all social classes and demographics criterias IMPLICATIONS AND LIMITATIONS OF SPORT TOURISM Observers have several questions regarding the development of sport tourism: What impact does sport tourism have on a community? What are the consequences of this expending tourism on environment? Pigeasson (1997) suggested that sport tourism is highly developing at an, but this progress is hindered by a lack of integration at three levels: In policy development and implementation In inter-disciplinary research between sport and tourism. [...]
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